Legal

Privacy Policy

Last updated: April 13, 2026

1. Introduction

The Booking Flow ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard information when you use our Service. By using The Booking Flow, you agree to the practices described here.

2. Information We Collect

We collect information in the following ways:

  • Account information: Name, email address, and password when you register.
  • Business information: Business name, website URL, and configuration preferences.
  • Lead data: Contact details, job type, budget, and messages submitted through your embedded forms by your customers.
  • Usage data: Pages visited, features used, browser type, IP address, and device information.
  • Payment information: Billing details processed securely through our payment provider. We do not store full card numbers.

3. How We Use Your Information

  • To provide, maintain, and improve the Service
  • To send transactional communications such as lead notifications and booking confirmations
  • To process payments and manage your subscription
  • To respond to support requests
  • To send product updates and announcements (you may opt out at any time)
  • To detect and prevent fraud or abuse

4. Lead Data

Lead data submitted through your embedded forms belongs to you. We process this data on your behalf as a data processor. You are responsible for ensuring you have the appropriate rights and consent to collect, store, and follow up with leads in accordance with applicable laws such as GDPR, CCPA, and CAN-SPAM.

5. Data Sharing

We do not sell your data. We may share information with:

  • Service providers: Hosting, payment processing, email delivery, and analytics tools that help us operate the Service.
  • Integration partners: Tools you connect to the Service (e.g. Google Calendar, Zapier) receive data as directed by your configuration.
  • Legal requirements: We may disclose data when required by law or to protect our rights.

6. Data Retention

We retain your account and lead data for as long as your account is active, plus a reasonable period afterward. You may request deletion of your data at any time by contacting us. Some data may be retained for legal or financial record-keeping purposes.

7. Security

We implement industry-standard security measures including encryption in transit (TLS) and at rest, access controls, and regular security reviews. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

8. Cookies

We use cookies and similar tracking technologies to maintain sessions, analyze usage, and improve the Service. You can control cookie behavior through your browser settings, though disabling cookies may affect functionality.

9. Your Rights

Depending on your location, you may have the right to access, correct, export, or delete your personal data. To exercise these rights, contact us at the address below. We will respond within 30 days.

10. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes via email or prominent notice within the Service. Your continued use after changes take effect constitutes acceptance.

11. Contact

Questions about this Privacy Policy? Contact us at privacy@thebookingflow.com.